How much does it cost, and what for?
You pay us a monthly fee for access to the control panel where you create your own: Start — ₽1,000 (a page or subdomain), Standard — ₽10,000 (one domain: a site and a blog), Business — ₽10,000 (unlimited domains under one panel). Every subscription includes 10 million tokens for any connected AI agent; if that isn't enough, you buy more. Platform Server is by arrangement.
Separately, if you need work done and not just access, studios charge a one-time installation fee: ₽100,000 for Start, ₽300,000 for Standard, ₽1,000,000 for Business. Hosting is paid for separately, to the company you choose.
How does a paid account differ from free participation?
Reading and taking part are free: registration, comments, forums, membership in someone else's community — on any site of the platform, with no subscription. Creating your own costs money: a page, a site, a shop. For that you need access to the control panel — and that access is the subscription. The Which Tier to Choose page will help you decide which tier you need.
How is this different from a site builder?
Builders usually sell features piece by piece: SEO settings separately, a shop separately, a blog separately. Here the useful things are built into the engine and work the same on a Start page and on a shop: every page has its own title and description, the sitemap updates itself, and the panel has an AI assistant. The full list is on the What's Already Built In page.
The second difference is who owns the result. The audience, the advertising, and all the profit stay with you; nobody takes a cut of sales or ads. What the platform doesn't do: it doesn't guarantee search rankings, and it won't work out for you why your site is worth visiting.
Why would I need a studio if I can build it myself?
You can build it yourself: pay for the account and put the site together in the panel, no studio needed. A studio is for those who lack the time or the wish to. It is one-time work for separate money: installation, design (kb77.ru), development (seowebdev.ru), regular content (seoforger.ru; from ₽10,000 a month on Standard up to ₽50,000 on Business, not available on Start).
Important: even if a studio built the site, you pay the account subscription to us directly. The studio charges once for its work and leaves the chain. The price list and contacts are on the For Partners page.
What happens if I stop paying the subscription?
Access to the control panel is closed. The data stays yours and can be exported: the site's archive can be downloaded, and the site itself can be moved to your own domain or to another platform. The platform holds nothing back — you can leave at any time.
What is Platform Server, and who needs it?
It is the tier for organizations: the whole platform on the company's own machine, its own perimeter, and its own rules for who gets an account. Shops, blogs, forums, and project sites in one environment; you sell the ads and the profit stays with you. A private person doesn't need it: Business is enough.
The price is by arrangement and depends on the scope of work; it is discussed not here but with a hosting company or an authorized studio that installs the platform. Details are on the tier page.
Can I move an existing site, and what gets lost?
You can. Texts, images, and the section structure move over, and the domain is pointed over with a DNS record. Only one thing doesn't move by itself: the content is moved by hand — yours or a studio's; there is no universal importer. Custom code from the old site will have to be rebuilt.
What matters most is not losing your search visibility: every old address needs a permanent redirect to the new one, planned before you switch over. The order of work and the pitfalls are on the Migrating a Site page.